Google Ads That Generate Revenue, Not Just Clicks.
Google Ads campaigns built around your revenue goals, not impressions, with every enquiry tracked back to the search that started it.
Ready to get started?
Get a free audit and a custom strategy. No pushy follow-ups.
- Free website & strategy audit
- Custom growth roadmap
- Response within 24 hours
- No lock-in contracts
Google Ads Management that drives real business results
Google Ads puts you in front of buyers at the moment they search for what you sell. Binatec builds and manages Search, Shopping and Performance Max campaigns around the enquiries and sales that matter to you, starting with accurate conversion tracking so budget can follow what works. Campaigns point at landing pages built for the search, and leads flow into your CRM and follow-up, so ads are judged on customers, not clicks.
Everything you need in one engagement
No add-ons. No surprises. Every tactic included is there because it moves your revenue.
Search Campaign Management
Keyword research, match type strategy, ad copy testing, and Quality Score optimisation to capture high-intent searches at the lowest possible CPC.
Performance Max Campaigns
Strategic PMax setup with strong asset groups, audience signals, and exclusions to maximise Google's AI while maintaining campaign control.
Google Shopping & Merchant Centre
Product feed optimisation, Shopping campaign structure, and CSS partnerships to maximise product visibility and shopping ROAS.
Smart Bidding Strategy
Target CPA, Target ROAS, Maximise Conversions, selecting and tuning the right bidding strategy for each campaign objective.
Negative Keyword Management
Ongoing search term analysis and negative keyword expansion to eliminate wasteful spend on irrelevant queries.
Landing Page Recommendations
Conversion-focused landing page audits and recommendations to improve Quality Score and post-click conversion rates.
How the engagement runs
The same steps every time, agreed with you before the work starts.
Audit and tracking
We review any existing account and make sure conversions are tracked accurately before spend increases.
Build
Campaign structure, keywords, negatives, ads and landing pages are planned around your offer and buyers.
Optimise
Search terms, bids, ads and pages are tested and adjusted every week.
Report
Monthly reporting on cost per enquiry, sales and what we are changing next.
The strategic reasons our clients see results
Built on clean tracking
We check and fix conversion tracking before scaling spend, so bidding and reporting are based on real enquiries and sales.
Transparent Reporting
You always see exactly where your budget is going, what it's delivering, and what we're doing next, no black-box reporting.
Choosing the right Google Ads Management partner
Not all agencies are equal. Here's how we compare to the industry standard.
| What to look for | Binatec Agency | Typical Agency |
|---|---|---|
| Dedicated senior strategist | ||
| Revenue-focused reporting | ||
| No long-term lock-in contracts | ||
| Transparent, itemised pricing | ||
| Proactive optimisation (not just maintenance) | ||
| Cross-channel expertise in-house | ||
| Monthly strategy calls included | ||
| Real-time performance dashboard |
Enterprise-grade tools, included in every engagement
No extra fees for tools. We invest in best-in-class platforms so our clients benefit from institutional-quality data.
Simple, Transparent Pricing
All plans include a dedicated strategist, monthly reporting, and no lock-in contracts.
Starter
Perfect for growing businesses ready to invest in their digital presence.
- Dedicated account manager
- Monthly strategy calls
- Performance dashboard
- Quarterly reviews
Growth
For established brands looking to scale their results and outperform competitors.
- Everything in Starter
- Advanced analytics & attribution
- Priority support
- Bi-weekly strategy calls
- Competitor monitoring
Enterprise
Bespoke strategy and execution for high-growth brands with complex needs.
- Everything in Growth
- Custom integrations
- Dedicated team
- Executive reporting
- SLA guarantees
All plans include a dedicated strategist, transparent reporting, and no long-term lock-in contracts.Build your custom quote →
What should your ad budget actually return?
Plug in your budget and customer value to forecast leads, cost per customer and return on ad spend, with industry benchmarks.
Frequently asked questions
Everything you need to know before starting your google ads management engagement.
Ready to grow with Google Ads Management?
Get a free audit and a clear growth roadmap before you spend a single dollar. Our strategists will review your situation and send a custom plan at no cost.